Working Mother magazine released its annual list of the top 100 places to work, with its chief executive touting an improvement in mother-friendly benefits in corporate America.
Working Mother CEO Carol Evans, who authored the book "This Is How We Do It: The Working Mothers' Manifesto," said that in order to retain female employees, a growing number of companies are offering customized schedules.
"There are some very, very creative ideas, and this is all related to what we saw in the past, with women dropping off the edge of a cliff, when they said it's either working full time or not at all," Evans said.
This year's list includes 18 new names, representing some churn, and the magazine cites growing concern among companies that they will lose qualified female employees if they do not upgrade their benefits.
"Our country needs women to have babies, our companies need women's brainpower and time," she said. "Those two things going together really demand that companies wake up to this new culture."
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