As we approach the end of 2008, it is hard to imagine a time when the world’s financial markets and wider economic climate topped the agendas of politicians, businesses and the media more. Yet, if we cast our minds back just twelve months, another issue dominated the global debate. That issue was sustainability and it continues to be one of the most pressing concerns of our generation and generations to come.
Whilst issues of climate change, social inclusion and corporate responsibility have been the focus of campaign groups for many years, sustainability has more recently entered the mainstream. For businesses, governments and consumers alike, a sense of imperative is beginning to emerge. It is widely recognised that inaction is no longer an option. The question of how to address this unprecedented challenge sparks a host of issues, however; not least the dilemma of how we marshal an international response, spanning both Western nations and, critically, major emerging markets such as India and China.
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