Friday, August 11, 2006

Must-Win Battles: Lessons from Successful and Failed Journeys


Five Lessons from Successful MWB Journeys

Lesson 1: View a successful MWB kick-off event as only the starting point of your journey. Real success will be determined by what happens back at the office.

At more than 90% of the kick-off events we have attended, the leader and the team left the event feeling enthusiastic and committed to the must-win battle agenda and a new way of working together. With proper preparation and facilitation, and by drawing on the good will of participants, most executives are able to run effective events. But the real test is after the kick-off. The choices and promises made at the event must now become reality and shape the organization's actions and ways of working. And that is the more difficult part!

Some of the most successful MWB leaders we have worked with have ended their kick-off event almost overwhelmed by the experience. "What have I gotten myself into?! Will we really be able to follow through with all this? Am I up to the task?" But, perhaps driven by their unease, these same people have shown an extraordinary passion, persistence, and commitment to follow-up activities. They have used the journey to challenge themselves and their organization to move to higher levels of performance.

See full Article.