In the current exceptional circumstances, corporate social responsibility is even more crucial than ever, said European Commission President José Manuel Barroso speaking at CSR Europe's General Assembly in Brussels on 11 June 2009.
José Manuel Barroso
José Manuel Barroso, President of the European Commission
Barroso said: "The crisis resulted, in part at least, from a failure by some businesses to understand their broader ethical responsibilities. Now all businesses must rise to the challenge."
Calling for a "new culture of ethics and responsibility", Barroso stressed the importance of re-building trust in business.
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