Consumer Choice and the Environment a A Worldwide Tracking Survey

What Is the Greendex? You've heard about it for years now—everyone’s interested in being green. But do you really know how your personal choices are adding up? What about the choices of your fellow citizens? What behaviors are people adopting globally that have a positive impact on environmental sustainability? What has changed—and what hasn’t—in the past few years? This is the fourth year National Geographic has partnered with GlobeScan to develop an international research approach to measure and monitor consumer progress toward environmentally sustainable consumption. The key objectives of this unique consumer tracking survey are to provide regular quantitative measures of consumer behavior and to promote sustainable consumption. See full Press Release.