"Nothing is more important than our commitment to integrity - no financial objective, no marketing target, no effort to outdo the competition. Our commitment to integrity must always come first." - Louis C. Camilleri, chairman & CEO, Altria Group Inc.
Altria Group, the parent company of Kraft Foods, Philip Morris International, Philip Morris USA and Philip Morris Capital Corp., conducts business in approximately 150 countries. Its companies' brand portfolios include some of the most successful and best-known brand names in the world: Post Cereals, Marlboro cigarettes, Maxwell House coffee, and Oreo cookies.
How does such a vast organization promote an ethical corporate culture where employees are motivated to do the right thing while they conduct business activities in compliance with legislative mandates across the globe?
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