When a CEO doesn't examine his behavior and the cultural climate that it has created, there isn't much hope for the long-term future of the company. The CEO must set the standard -- the right tone for the company.
Too many executives either ignore or are unaware of corporate culture. Yet, it is absolutely critical to the success of their company. Whether you know it or not, corporate culture permeates your organization -- for good or for bad.
There are actually many definitions of corporate culture, and you can find a load of information about it on the Web. I look at it simply as the collective state of mind of an organization's employees. One could also term it a habit of mind. It's the manner in which people go about their workday, how they treat one another, and how they treat their customers and clients.
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