From Ms Carolyn Stebbings.
Sir, I read with interest your editorial "Gross generalisations" (October 26) on Neil French's comments and sexism in advertising. It is worth noting that the trend of few women achieving senior roles is not just limited to advertising - it is noticeable across all marketing disciplines, my own included.
Having worked in direct marketing for nearly 20 years, I have noticed that it is not just in the creative departments that women are under-represented in senior roles. From my observations of account handling, the male-female split is about 50/50; however, looking at senior level positions (board directors and above), this shifts to about 90/10.
See full Letter.
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