
When Air Liquide, the French industrial gases group, acquired two-thirds of its German rival Messer Griesheim, the newly combined business was a breeding ground for cross-cultural misunderstanding and resentment.
Just beneath the surface, conflicting work styles, national stereotypes and insecurity about the future threatened to undermine the new entity, Air Liquide Deutschland, formed two years ago from the German operations of Air Liquide and Messer Griesheim.
See full Article (paid subscription required).
