Wednesday, April 26, 2006
In search of responsible market leadership
Mallen Baker considers the current findings of a recent taskforce set up to consider business responsibilities in the marketplaces where they operate
Corporate social responsibility remains a disputed term, but increasingly it is now defined by how businesses make money, not just by how they give some of it away.
What we have lacked to date has been any kind of framework to map out what the objectives of responsibility in the marketplace should be.
Over a year ago, Business in the Community brought together a group of senior business leaders - the Marketplace Taskforce - to address the issue.
See full Article.