"Enron" as a symbol of corporate greed and scandal entered mainstream American culture in 2001. Five years later, the results of a national business ethics study show a dramatic increase in employee opinions on company integrity.
Global employee research and consulting firm ISR's study, based on surveys of more than 200,000 U.S. employees, examines issues of integrity, social responsibility and company values.
"After the SEC began investigating Enron's accounting scandal in 2001, ISR documented an increased interest in better understanding the role ethics plays in a company's culture, from identifying potential landmines to determining how to make improvements before a crisis occurs," said ISR Executive Director Adam Zuckerman.
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