The media has only just begun to play a significant role in the development of the Nigerian economy, or rather in the expansion of the business environment. For many years, business journalism faced several daunting and debilitating challenges ranging from lack of capacity to absence of an entrepreneurial culture. Media owners have faced various distractions and undue pressures, preventing them from solely concentrating on providing the credible and qualitative information essential to advancing responsible business practices.
In the past, these challenges undermined efforts, however modest, aimed at breaking down barriers, providing platforms for public discourse, forcing positive changes in economic management, and influencing demand for business news and information. Consequently, there were very few reliable, timely and objective sources of business information. A significant service gap adversely affected the process of business decision-making in Nigeria.
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