If you are using Linked-In, this is a good description of how to make it better and more effective.
Onésimo Alvarez-Moro
See article:
My source at LinkedIn, Kay Luo, tells me that my profile is in the 99.99th percentile of profiles viewed. She insisted that I should make it good—or at least suck less. So I enlisted her and LinkedIn’s designer, Mike Lin, to do an “extreme makeover” of my profile. This is what was wrong with my original profile:
See full Makeover.
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