There are two ways to tackle a world-beating problem like global warming. The top-down approach: We can hang back and hope that the next administration is more interested in preserving, rather than exploiting, the planet we live on, and so will implement regulations and incentives to curb emissions, clean up the water, improve air quality, etc. Or we can go the bottom-up route and get busy taking care of the problem ourselves.
Hoping to do our part, my family went carbon neutral last week. I used the NativeEnergy calculator to determine our carbon footprint (revealing vehicle type, electric/gas bill, annual airline travel, etc.) and am now paying $27 per month, tax deductible, to offset the damage we’re doing to the environment and fund the development of wind power. (For good insight into the voluntary offset market, see here.) I felt pretty good about that — until I saw a post on TreeHugger this morning about an eighth-grade CEO who’s launching a new solar panel company, Calsunenergy. He came up with the idea as a way to enter the California Clean Tech Open competition, which will announce winners next week. OK, so the CEO and his sixth-grade CTO are pre-revenue (his VP marketing is in fifth grade, which is somehow less surprising), but you have to admire the ambition.
There’s something in the water in Silicon Valley lately, and it’s not just mercury. Here’s a snip from the story:
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