The number of people choosing to combine profits with principles is rising, with investment in "green" funds expected to exceed £7bn for the first time this year.
Ten years ago just £1.5bn was put into environmental funds or those considered to be "socially responsible", according to Ethical Investment Research Services (Eiris).
But growing concerns about global warming and carbon footprints is prompting investors to become increasingly ethically minded and eco-conscious.
Ethical funds typically invest their cash in socially responsible businesses, staying away from the arms trade or tobacco companies.
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