Thursday, January 17, 2008
Green Isn't Gold for MBAs
A good environmental reputation doesn't make the grade when it comes to rating a company as a prospective employer, a new study finds
The students expected to be leading the green revolution apparently wouldn't mind making some green first.
A company's record on environmental issues ranked at the bottom of factors MBAs are using to select employers, according to a study released Jan. 16 by the public relations firm Hill & Knowlton. Also close to the bottom were other so-called company value issues such as corporate ethics, social responsibility, and community involvement.
At the top of the list: career opportunities, corporate culture and working environment, and benefits. MBAs also expressed a strong preference for companies that produce high-quality products and allow their employees to balance work with their personal life.
See full Article.