Citizens, industrial polluters, and scholars do not usually see eye to eye—but that may change with a new Web site that monitors corporate environmental performance in the United States.
According to the university professors who created it, MapEcos (mapecos.org) is a breakthrough for visualizing and interpreting data about industrial environment performance because it brings together information about companies' environmental management, provided voluntarily by managers in real time, with companies' pollution data from the U.S. Environmental Protection Agency.
"MapEcos itself is a public service, because it makes this data, most of which exist in archival databases of the EPA, much more readily accessible," says Michael Toffel, an expert on industry self-regulation and an assistant professor in the Technology and Operations Management unit at Harvard Business School.
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