
Corporations are playing a more active role in humanitarian relief, especially by forming partnerships with relief organizations, The Conference Board reports today. Successful corporate-humanitarian partnerships have the potential to deliver fast, effective support during a crisis.
As corporate social responsibility (CSR) becomes an integral part of the business culture of many global companies, numerous cases exist of companies investing in the humanitarian sector through partnerships with relief agencies, through leading CSR initiatives. But skepticism continues to surround many of these partnerships.
The report is based on ongoing research by The Conference Board and the INSEAD Humanitarian Research Group, knowledge shared during Conference Board research working group meetings, and interviews with its members. The goal of the research working group is to examine the critical steps in building successful partnerships, and to identify good management practices in these partnerships. The report features case studies, including Philip Morris International, GlaxoSmithKline, Swiss Re, Global Impact and others.
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