Will King started mixing and bottling his own natural shaving oil in the early nineties. He wasn’t to know then that his King of Shaves brand, now on shelves in Harrods, Bentalls, Boots, Tesco and Sainsbury’s – and giving Gillette a serious run for its money – would be the green alternative to chemical shaving foams and gels.
“In the late eighties and early nineties, razor blade technology and shaving software technology was cans of rubbish foam made out of chemicals, and razors made by Bik or Wilkinson Sword,” explains King.
But his sensitive skin was having none of these harsh chemicals, and he started to look for alternatives to the shaving products on the market.
“I came across a shaving oil that I enjoyed using, so I decided to develop a natural, exotic essential oil that would shave men’s lives,” smiles King.
See full Article.
Posts
