You know you are not in an ordinary garden when a man in dirt-covered trousers, tending witch-hazel plants, describes his work in words that could come from Nietzsche.
Dr. Hauschka products are made by WALA Heilmittel at its headquarters and have sales of nearly $150 million.
“It demands a higher level of consciousness and a force of will to garden at this level,” said Joscha Huter, 40, who cultivates the plants and flowers used to make the popular, expensive line of German natural cosmetics, Dr. Hauschka. “There’s a point where gardening becomes an art.”
There’s also a point where it becomes a crackerjack business: this rarefied garden in a southern German valley is the seedbed for an environmental marketing phenomenon that has captivated Hollywood.
See full Article.
Posts
