Peter Robertshaw on why developing a green strategy is vital to your business
There has been vigorous debate about whether green topics will slip off the corporate agenda in these troubled economic times much of it stirred up by Prince Charles’ ‘Accounting for sustainability’ initiative. My background is in the risk management world where savvy risk managers classify environmental concerns as an emerging risk for most organisations. Green issues lead to potential risks and rewards which need to be evaluated so that appropriate strategies can be developed.
Depending on the industry, such issues may already be firmly on the board’s agenda ask BAA and the energy companies. But in today’s ‘inter-networked’ supply chain the majority of businesses are susceptible to reputational risk and brand damage in relation to the green performance of remote global supply chains.
A board must work out the position it wishes to adopt and develop plans accordingly. I have seen organisations falling into four broad categories.
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