Issues related to the economic downturn dominate the concerns of corporate giving officers polled in a study by The Conference Board released today on the philanthropy plans of major U.S. companies.The report, The 2009 Corporate Philanthropy Agenda: How the Economic Downturn is Affecting Corporate Giving, was based on a February 2009 survey of 158 companies on planned changes in corporate giving programs.
"How their companies are faring overall financially is very much on the minds of leading U.S. companies when allotting their corporate philanthropy monies," says Carolyn Cavicchio, Senior Research Associate, Global Corporate Citizenship, The Conference Board. "There is a definite shift toward more critical business issues and an increased emphasis on measuring giving outcomes."
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