Friday, April 10, 2009

Green Initiatives - Lower Costs - Increase Efficiency


Aberdeen Group’s Jeffrey Hill explains how green initiatives are lowering costs and increasing efficiencies in the data center.

One of the most compelling aspects about going green for many companies is that the kinds of activities that support sustainability also support increasing efficiency, using resources and lowering overall infrastructure costs. This fortunate coincidence of objectives makes introducing greener concepts into an organization much easier, even for people who are doubtful about the substantive benefits of going green. For example, recycling has tangible benefits beyond helping to decrease the amount of plastic and glass plowed under in landfills. I visited a foundry that machined brass and copper fittings in the early 1970’s and was amazed how much usable material was reclaimed on the foundry floor. Back then the primary aim was to reuse costly materials in the manufacturing process; now the primary might be to reuse materials and meet corporate or stakeholder expectations for being green. Both goals nicely coincide with saving money.

See full Article.