Saturday, May 02, 2009

Attention shoppers: beware of false eco-claims


More consumer products are claiming to be environmentally responsible, but nearly all of them make at least one claim that is unverifiable, according to a study released Wednesday.

TerraChoice, an environmental marketing agency with offices in Ottawa and Philadelphia, says more than 98 per cent of the products it surveyed committed at least one of the "seven sins of greenwashing."

See full Article.