Baby boomers are not slowing down, new research for the Commission reveals, but they clearly fear being stopped in their tracks by ageism.
Polling for the Commission by YouGov found that half (51 percent) of the post-war generation are looking to achieve as much in the next 20 years as they have in the last 20 years. But their high hopes for the future may be marred by being treated more unfairly as they get older. One in four baby boomers say they are already experiencing age discrimination and nearly half of them – 5.3 million people – fear ageism is getting worse.
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