BMW is famous for its high-performance cars, but it has done a creditable job in cutting emissions. How much further can it go?
BMW has been the most active of the premium German carmakers to date when it comes to reducing its impact on the environment. It has a comprehensive hybrid strategy, is at the forefront of electric vehicle development and has already managed to make some impressive emission reductions without compromising the performance of its cars. The dilemma for it now is how to stay ahead of rivals and remain a relatively small independent carmaker. Are the two mutually compatible?
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