Change has always been a constant in the business world. Yet in recent years it has hit us with an unprecedented speed and intensity. The forces shaping our world today are immense, complex, surprising and challenging.
More than ever, our prosperity — as organizations, societies and individuals — depends on the extent to which we can adapt to these forces and deploy them to our advantage.
In the current economic climate, we may be tempted to focus our attention only on immediate, fast-changing events, but we cannot afford to ignore longer-term trends if we want to be positioned for market leadership in the future.
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