
Consumers in the 21st century consider various criteria when choosing a product or service, including reputation, social image, and ethical and socially responsible policies. As such, we can say that organizations gain credibility, trust and loyalty by honoring their commitments to corporate social responsibility (CSR).
Public institutions are not exempt from this reality. A public body must strive to satisfy all of the groups it interrelates with, whether internal or external. Its success will be measured against the results obtained, the way that success was achieved and what can be accomplished. For this reason, it is necessary to train policy makers and help them to understand the crucial role of CSR when it comes to honoring their duties.
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