This was the advice I remember receiving a couple of years ago at a communications conference with a speaker from a respected PR company.
But as the current situation in Egypt demonstrates; social media is fast changing the way we engage with each other on a personal, national and global scale. Less than an hour ago I did a Twitter search to find out the latest about the Jan 25 revolution and since then there’s been almost 10,000 new tweets.
If you want to get real-time information about events going on around the corner or across the world, Twitter is where it’s at. Hmmm, I wonder how that PR woman’s career is going these days…
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