A special report on the innovative business models social entrepreneurs are inventing
It used to be that if you wanted to make a difference, you joined a nonprofit. And if you wanted to make money, you launched a business. These days, it's not so simple. More nonprofits are being run like fast-growth start-ups. And more traditional companies are being built around social missions.
In the pages that follow, we shine a light on this new universe of social entrepreneurship. First, we meet Fred Keller, the founder of Cascade Engineering, a $250 million Michigan plastics manufacturer, who recently turned his business into a B Corporation, the highest standard for socially responsible businesses. Then we investigate five more business models—and meet the entrepreneurs who have adopted them.
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