The old adage of "What gets measured, gets done" has been around for many generations. It's been embraced over the decades by many prominent business gurus and writers but has its roots in the age where human and mechanical productivity were for the first time seen as the source of competitive advantage and financial success.
In recent centuries the most powerful and dominant measure of success has been financial profit. It plays centre stage in our capitalist system, it determines how capital is allocated and how corporate success is measured and is increasingly influential in the way society rewards different groups and individuals.
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