Since signing the CITES convention to protect endangered species, much has been done for endangered animals and plants. Yet often it's hard to get all countries to agree to take action.
CITES stands for Convention on International Trade in Endangered Species of Wild Fauna and Flora. It's an agreement that can prohibit trade or limit it. In order for that to happen, the respective plant or animal species has to make it on the list of endangered species.
See full Article: http://www.dw.de/forty-years-of-fighting-for-endangered-species/a-16642152
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