Public faith in the integrity of big business remains extremely low
The recently published 2005 State of Corporate Citizenship in the US report, from the Center for Corporate Citizenship (CCC) at Boston College shows that although companies are active in public life and are participating on a wide range of social issues, their actions often lag behind their expressed attitudes.
Most executives interviewed for the survey, which is carried every two years, see corporate citizenship as a central part of good business practice, with 81% indicating that corporate citizenship needs to be a priority for companies and 69% saying the public has a right to expect good corporate citizenship. Despite their enthusiasm, however, 80% say good corporate citizenship should not be enforced through additional laws or regulations.
Most US business executives, according to the CCC, believe companies have multiple stakeholder commitments and should balance the interests of investors, employees, consumers, communities and the environment. In fact, 60% of those participating in the survey say they see businesses as societal stewards that integrate internal priorities with obligations to do right by society.
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