Tuesday, July 18, 2006

Boom in green holidays as ethical travel takes off


Gas-guzzling industry is belatedly catching up with growing market

It was the cockroaches, in the end, that turned Paul Leonard into an ethical traveller. A disastrous package trip to Spain, involving collapsing roofs and a beetle infestation, convinced him there had to be another way. He did not have much in the way of green convictions at that stage, he admitted, but, encouraged by his vegetarian girlfriend, he was persuaded to try a holiday through a "responsible" travel operator.

After two weeks in a Malaysian mountainside lodge, bathing in the warm feeling of doing good, the 31-year-old electrical project engineer was a convert.

See full Article.