There is a growing 'body of evidence' which suggests that there is a business case for corporate social responsibility.
A fundamental premise is that business is not divorced from the rest of society. Companies are an integral part of the societies and communities in which they operate. And business cannot continue to generate wealth if the society around it fails.
A coherent CSR strategy, based on integrity, sound values and a long-term approach can offer clear business benefits. These cover a better alignment of corporate goals with those of society; maintaining the company's reputation; securing its continued license to operate; and reducing its exposure to liabilities, risks and associated costs.
But more specifically, what is the business case for CSR?
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