Strategies to Create Business and Social Value
Facing the challenges of a deepening global recession and limited financial resources, many companies are charting a new course. As business leaders navigate this evolving terrain, they must satisfy the demands of customers, employees, investors, and governments—and develop new strategies that address the economic, social, and environmental impact of their business practices. Corporate Social Responsibility: Strategies to Create Business and Social Value provides the strategic clarity you need to align corporate social responsibility (CSR) with business strategy and manage successfully through the downturn.
What You Can Expect
Corporate Social Responsibility explores the challenges and opportunities of current CSR models, as well as the next generation of issues that business practitioners will face. By consolidating efforts around key priorities and integrating social responsibility strategies into daily business operations, the program provides the frameworks needed to position your firm and brand to succeed—and endure—over time.
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