One only had to sit in on our Verizon CSR case competition at the Boston College Carroll School of Management to realize we are at the cusp of a fundamental transformation of the corporate citizenship field that will be driven by a new generation of business leaders.
These young leaders in business schools around the country understand CSR not simply as a way to manage risk or philanthropy but as a powerful strategy to drive business results. The proof of this potential was well illustrated in ideas put forward by teams in the Carroll School of Management MBA program’s recent CSR case competition. Sponsored this year by Verizon, the CSR case competition is part of a for-credit required course on management processes for all first-year MBA students. The competition is the highlight of the program developed and taught by Center faculty.
See full Press Release.
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