Power to the people: Study reveals shift in power to consumers from manufacturers
According to a Deloitte study released today, challenges and opportunities abound for the technology, media and telecommunications (TMT) landscape in 2007. Power will shift to consumers from content providers and manufacturers, forcing TMT companies to adapt their product offerings to meet customer expectations.
The 2007 edition of Deloitte's Technology, Media and Telecommunications Predictions identifies the hot-button issues for the near future, and also explains the business implications associated with these issues. The predictions are based on input from more than 5,000 Deloitte TMT practitioners and clients as well as external analysts from around the world.
"The entire TMT industry is focusing more on giving people the power to enjoy and consume what they want, when they want, and how they want it," said John Ruffolo, National leader, TMT, Deloitte. "New trends are expected to create new product categories, new markets, and in some cases even change the structure of existing industries."
See full Press Release.
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